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Jumarie

About JUMARIE

Much more than a fashion brand, it's a legacy.

The name JUMARIE was born from two extraordinary women, my grandmothers, Juliette, may she live long, and Marie of blessed memory. Women of strength, stability, and quiet power. They immigrated to Israel from Paris and Morocco, walked a path filled with hardship and challenges, yet remained steadfast. Women who raised children, managed everything alone, created with their hands, sewing, knitting, often giving up their own dreams for family. And yet they never broke. They always stood steady and strong, like a horse against the wind.

I am Sapir, their granddaughter. Everything I am today, I took from them. The strength. The stability. The ability to stand even in the hardest moments and not break. JUMARIE is their direct continuation, my way of carrying forward their story. It is a fashion house born from memory, roots, and the desire to fulfill the dreams they had to give up, creating something that carries their spirit within it.

Why JUMARIE?

  • A timeless brand, one that doesn't follow the moment, but defines it
  • Every piece is created with intention, to bring a presence that is unapologetic, feminine, and powerful
  • Not just getting dressed, but feeling, bold, elegant, unbreakable
  • Free shipping on orders over ₪500

We invite you to discover the collection and experience the spirit of JUMARIE.

Sapir, Founder of JUMARIE

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